Category Archives: Business

Recap of the News and a treatise on quantum mechanics in movies

It’s time for a little recap of the news, Duane style. There were just too many little things going on that I didn’t want to write a bunch of different posts rather than just do the whole thing at once.

1. Charlie Sheen. It seems his second performance (in Chicago) was a lot better than his first one in Detroit. Let’s see if he can manage to pull it off with a majority of his shows or if the one in Chicago was a fluke. What I have found fascinating about this whole story is how many people feel it necessary to comment about how stupid people are for wasting lots of money for a concert ticket to watch a “train wreck”. You know, as much as I agree with the sentiment, it’s their money, and if that’s what they want to do with it, who cares? It’s not like everyone else doesn’t waste money on stupid things as well. Some people pay outrageous amounts of money on porn, some on shoes, some on video games, others on Apple products. So let them. The only ones I found to be most relevant in their condemnations were the people who paid money to see him and were seriously disappointed. It should be interesting to see how this whole thing plays out over time.

2. Libya. Most people who know me also know I’m not a real fan of war. Since leaving government service, I’ve become more of a peaceful individual, and the idea of starting wars for any reason bothers me. Anyway, the situation in Libya is interesting in that it’s not just about war. It’s about choosing sides. For decades, we treated Gaddafi as the enemy, and then during the War on Terror, we started treating him as an ally. And the second that a revolution started in his country, we took sides against him. But at the same time, we also realized that we still want and need oil, plus the help of Libya against future terrorists is also a necessity, so if he isn’t removed from power, there’s going to be a very interesting dilemma our country has to face in the future. Do we go back to treating him friendly, or do we forever treat him as an enemy, knowing that he’ll probably start fostering terrorism used against us. Add to the fact that the rebels are now possibly targeting civilians in order to fight Gaddafi, and you have one of those situations the US is so good at getting itself into. We’re really good at doing the “right thing” but what we’re not really good at doing is knowing when to stop or even how, especially when the “right thing” is no longer the good thing. We stopped potential civilian casualties, and now we’re in the situation where we have to decide whether or not to back the rebels rather than just protect civilians. Like I said, we’re not historically very good at making choices like these.

3. Source Code. I saw this movie over the weekend, and I really enjoyed it. I’ve been hearing mixed reviews from others, however. Most of the established review sites have liked it, but the people who haven’t seen it seem to be interested in criticizing it, which is somewhat bizarre if you think about it. One of the biggest criticisms has also come from people who have seen it, and it (SPOILER ALERT…don’t read further if you’re interested in seeing this movie) has to do with the ending of the movie. And I’m finding that kind of funny because I think the criticism comes from people not realizing exactly what happened at the end. I keep hearing critics say, “the cheezy ending which didn’t make any logical sense” or how they believe that there was too much suspension of disbelief that was required to make that leap at the end. Well, what I want to add to this is that I think they didn’t understand what happened. It wasn’t a cheezy ending for the main character to make the choice he did. What really happened was he understood what was going on, but the scientist didn’t. The scientist thought he invented a process (the source code) to take someone through another individual’s mind and relive the last moments of his life. He argued the significant point that kind of gave away the ending, IF YOU KNEW ANYTHING ABOUT QUANTUM MECHANICS. The movie created a Shroedinger effect, in that what was really going on (and the main character realized it in his own uneducated way) was not a reliving of last moments of life, but a jump into another reality, kind of the “is the cat dead or alive” effect of Shroedinger. When he asked to save the people on the train and sent out an email message to the woman behind the camera, he realized that he was saving another reality, not his own. He understood that the people on the train were dead in his own reality, but he wanted to save another reality this time, and that’s the one he managed to continue living in. Yes, it’s highly complex, but if you followed the quantum mechanics, it actually made some sense. Anyway, spoiler done.

4. Obama announced his reelection. Really? That came out of nowhere.

5. The Budget and Shutting down of the government. Hope it doesn’t happen. But this is what happens when you give people too much power, too much responsibility and no ramifications if they don’t get the job done. To them, it’s all about winning this ideological battle and has nothing to do with actual service. All of them were elected to serve their country, but in reality they’re doing what they do best, serving themselves. The only people who will suffer will be “the people” as the politicians will all get paid regardless of what they do. Always remember that when they do what they do, or even more importantly, don’t do what they do.

6. Anti-teacher sentiment in America. I’ve really never seen it this bad. For ridiculous reasons, the right has decided that the way to clean up government is to go on the warpath against teachers, pretty much trying to use teachers as their scapegoat of everything that’s wrong in America. For years now, the problem has been education, but teachers aren’t the problem; they’ve been the ones trying to solve the problem. Unfortunately, no one seems to really be interested in dealing with the actual problems, like poverty, hunger, apathy and violence. Because governments have been spending money like it’s going out of style, somehow the teachers have been seen as the ones responsible, even though they don’t make those decisions but politicians do. So, of course, because politicians can’t blame themselves, they’re going after the people they can blame. Economically, the system cannot maintain itself as it has, but that’s not the fault of teachers; that’s the fault of the budget people who have been playing the “kick the can down the road” game for decades now. Well, we’re running out of road, so obviously now that it comes time to make tough decisions, we’re proving we elected people who have never made good decisions to begin with and expecting them to come up with proper solutions. How more broken can the system be than that?

7. The War on Drugs. I know it hasn’t been in the news lately, but actually it has. It’s in the news every day, even though we see it as other stories. We’ve been fighting this “war” for decades now, and we’re not winning. Instead, what we’ve done is create a criminal society where addicts are now perceived as criminals and added to our prison system population instead of treated. Then we ruin their lives, making it impossible for them to ever properly rejoin communities, thus falling back into irresponsible behavior. We have also created a criminal element of people who prey on other people. By allowing this behavior to continue, we have also pushed back race relations a hundred years, where we have one group of people attacking another group of people, where the only things that separate them are color of their skin, because other distinctive characterizations are more difficult to ascertain. In some cities, like Denver, we have race riots being fought, and they happen under the noses of the rest of the country, which prefers to be completely oblivious to this type of behavior, using pretense as a process of filter. Where we need leadership to fix this, we have people who gain political prominence and power by fueling this behavior, and we all lose. I’m just saying.

That’s all for today. Stay well, and don’t eat the yellow snow. It doesn’t taste like bananas.

Trying to Get Established with the E-book Markets

I’ve been spending a great deal of time lately exploring the whole e-reader market. My reasons for doing so are probably obvious, as I’ve pretty much given up on ever getting sustainable establishment from the main publishing markets, as everyone seems to be a writer these days and trying to get an agent to even read a manuscript is like trying to get Charlie Sheen to act responsibly.

Anyway, so some months ago, I put up one of my previously published books onto Amazon for the Kindle, and it has had a few sales, but mostly, it’s a lot like standing on a corner and trying to get people to read printout copies of a manuscript. People just don’t seem interested. And I don’t think it’s that their not interested in me or my writing; they’re just not interested in purchasing books from someone they’ve never heard of. It’s the same dilemma writers have always had, except there’s a lot more of us these days, and practically the only way to establish a career as a writer is to be famous for doing something else. So, if you can cook and have a cooking show, you might make it as a writer. If you’re a reality show star and have gratuitous sex with people who live in your reality show house, you might have a career as a writer. If you were a famous baseball star who took performance enhancing steroids, football star who beat up your girlfriend, musician girlfriend who got beat up your musician boyfriend, washed up movie star who seems to get arrested for practically everything written on police blotters, or some older guy who lived through abuse by your evil stepmom, well, you might have a career as a writer. But if you’re actually a writer who writes novels, and that’s all you really have to share with the rest of the world, your chances of making it as a writer are about as good as you making it as a millionaire by winning the lottery. Okay, maybe a little less.

So, what is a writer to do, if he’s not interested in starting a gunfight with the local police department in hopes that he might live long enough to write about it while in prison, well, the answer seems to be “write an e-book and get famous that way.”

The funny part of that solution is that making it as an e-book star is just as ludicrous as making it as a professonal blogger. Unless you have a gimmick, or you get seriously lucky, your chances aren’t that good. Even if you’re a great writer, it appears that everyone seems to be a great writer these days, so you really have to have something else working in your favor.

So, in actually trying to get established as an e-reader writer, I started with Kindle, and like I said, so far I’ve sold a few books and seem to be as popular as Pee Wee Herman at a stripper’s convention. Okay, I’m wrong on that one. He’d probably be a bit more popular than I am right now.

But what I have been doing is reading everything I can find on how others have actually made it. And what I’ve discovered is that everyone talks about how e-readers and e-books are the solution to the current glut in writers out there, and how it is the solution to getting past the impossible gatekeepers of publishing (even going around the publishing industry itself), but what no one really seems to do is point out exactly how that success is supposed to happen. I’m constantly reminded of the Southpark episode with the underwear gnomes, when the kids ask the underwear gnomes why they’re stealing underwear, and they point out their master plan, which reads a lot like:

1. Steal all of the underwear

2. ????

3. Profit

Yep, that seems to be the consensus of everyone who talks about success as a writer in the e-book market. Somehow, you are supposed to go the same way:

1. Write a novel and e-publish it.

2. ????

3. Profit!

Yeah, I don’t see any logic behind it either. What seems to be missing is how do you actually market yourself as an e-book writer? How do you get traffic to your blog so that people pay attention to you? Whenever I read a book on marketing your blog, it says to first create interesting content and then moves onto capitalizing on that traffic that will then come. Now, I’ve talked to a lot of people who do read my blog, and they tend to agree that I create interesting content, but at the same time, the masses aren’t showing up to read it. A few people do, and a shitload of spam also seems to be paying attention, but that’s about it. Somehow, I’m missing a step here, and I can’t seem to figure out what it is.

It is that same step I believe I’m missing that somehow makes it possible for e-books to actually be attractive to people and sell the mass load that everyone seems to think will happen “naturally”. Well, I’m still working on that one, and I haven’t come up with a solution yet.

So, if real people actually seem to be following this blog, PLEASE COMMENT ON THE BLOG at my actual blog, and I’d love to hear from you. But right now, I get nothing but spam comments (do keep in mind my blog gets imported to Facebook and Open Salon, so if you’re commenting that you actually read it, I’m not talking about those places; I’m talking about my actual blog…the one linked here). It’s really frustrating. I mean, REALLY frustrating.

Breaking News: Author Gundrum Gains Control of duanegundrum.com

In a move that is certainly going to cause stock markets around the world to increase and decrease at different levels, depending upon other, important national and international news, the unknown author Duane Gundrum was finally able to gain control of the domain name duanegundrum.com. Up until this time, the author was limited to using littlesarbonn.com, which his many fans (often referred to lovingly as “my stuffed animals”) know is the name of one of the characters in one of his equally unknown novels. Duane, quoted in while reading an issue of the New York Times, stated: “I don’t know why I didn’t think about it before. I mean, it’s my name. Why not actually use my name for my actual web site?”

Fans across the globe have responded immediately upon hearing the news. Lindsay Lohan was quoted as stating that her career is most definitely not over, even though new work has not been forthcoming for her from major studios, although it is not exactly clear what this has to do with the acquisition of Gundrum’s new web site. Other celebrities also responded with quotations that were equally baffling, none of which seemed to have anything to do with this breaking story. Charlie Sheen replied with something that sounded like profanity, although it is not clear if it was a response related to this story. President Barrack Obama was questioned by the White House Press Corps, and he responded that even though Gundrum has acquired this web site, President Obama still feels that the need to control airspace over Libya is a priority for the United States and NATO.

We here in the media, charged with following all things Gundrum, vow to continue to bring you breaking updates on this important story.

When is it Okay to Steal Another’s Ideas?

The other day, I was reading through different blogs, specifically looking for information about a political theory that’s always been one of my pet projects. Because my theory has never made it into the mainstream as theories go, I’ve always followed the ideas that resonate around it, wondering if the political atmosphere of academia will ever change to where my idea might start to have a bit more merit. Anyway, the other day I was following a conversational trend on a particular economic impact on international negotiations when I came across a drawn graph that immediately struck me as very similar to my theory. Well, to be honest, it was not only similar, it was the exact same graph I had drawn five years ago as an explanation of my theory.

I checked for attributions on the graph, wondering where my  name would appear, but none was given. As a matter of fact, the “author” indicated through lack of any information that the graph was completely of his own doing, that he had come up with the economic graph to prove a point that he was making.

I just stared at it, flabbergasted that someone would actually take my own work and claim it as his own. I read through the rest of his theorical post, and what I discovered was that he didn’t even use the graph correctly. So there was my information, used, abused and done so wrongly.

I sent off an email, asking for clarification of where he got the information, but never received a response. I sent off another, and still got no response. I posted a comment on his blog following the article, asking for some clarification, and a few days later, my comment was deleted. No explanation.

I had heard there were people like this, but I never believed it would ever actually happen to me. I mean, my theories are generally nuts, or so out of the mainstream that I don’t expect anyone other than a deranged scientist to ever agree with me. But there it was. Right in front of me. I sent one more email asking for any type of clarification, and the next thing I saw, the whole post just disappeared. The author never responded to me once.

What bothered me the most was that the “author” is somewhat respected in the field, which means that if the two of us were ever in the same room together, everyone would have wanted to talk to him and probably would have ignored me completely. Personally, I have no desire to drag someone’s name through the mud for reasons that really substantiate doing so, but an inner feeling asks me how many others this guy probably does the same to as well. For all I know, my situation is a very isolated incident. But who knows? Certainly not me. Or I. Never really got that grammar rule right.

As a writer, I always assumed that somewhere down the line someone would probably steal one of my ideas, but as an academic, I never actually believed it would happen in academia, or from someone who actually has a lot of respect in the field. Dont get me wrong. I’m not bitter, and I have no desire to go after someone for something like this. Personally, I’ve always accepted that most of my political theories will die with me before they ever get implemented by anyone with the ability to use them.

So I guess I’m just ranting. That’s what blogs are for, aren’t they? I mean, what would Charlie Sheen do? Don’t we always ask that when stuck in a dilemma?

The Independent Writer’s Dilemma

There’s a great article on Nathan Bransford’s site about e-book publishing. For clarification, I received this article following a link from an article by Elijah Rising’s blog (I give credit where credit is due). But what I wanted to talk about is something this article brought up as an issue for me, and it’s one that I think more writers are probably thinking about themselves, and an issue that really needs some kind of attention as we move forward.

The issue is simple. How does a writer who is unknown, independent, and did I mention unknown?, get any attention in the first place so that an e-book isn’t just seen as yet another announcement in the ether that disappears like a Twitter post on, oh, say my Twitter feed with its awesome 38 followers (that tend to be ready to drop me at a moment’s notice if I post a topic that displeases them in any way…I’m just saying)? As one of those writers myself, who has been trying to build an audience for himself for about as long as he’s been writing, I am constantly left wondering if somehow I missed the boat, and that a writing career just isn’t possible.

How does the independent writer create an audience, or at least set up marketing so that it’s productive and leads to sales (and, obviously, readers)? It seems like there’s a variable missing in the game, and that so many of us are trying to figure out what it is while so many others are easily making it through life without any effort, like a teenage girl who makes a Youtube video about a horrible song that ends up getting endless play because of how horrible it is (and then a record deal). I mean, what planet are we living on when this sort of thing happens in such Bizarro style?

It’s almost as if you need to be famous already in order to make it as a writer, and that basically writing isn’t the thing people are looking for in the things they read. I know it sounds ridiculous, but what am I missing here? When Snooki can write (if you call it that) a novel and it becomes somewhat of a bestseller, and a dedicated writer can’t sell more than two copies of a novel in a month, I’m left wondering what’s wrong. It would be one thing if I knew my writing sucked, but it doesn’t, and fortunately I’m way past the self-incriminating stage of my writing career. But it is so easy to be sniped at by other people when someone with very little writing talent gains a writing career when someone else can spend his or her entire life trying to do the same thing, and the only difference is I didn’t first get famous by having sex in a hot tub with social misfits first.

But I’m not making this post to complain about that. Such things are always going to happen, and we know it. What I’m trying to do is work out, in my writing, or my head, what it takes for the average, yet decent, writer to make it as a writer in today’s atmospheric dynamic. Part of me still clings onto the belief that a traditional publishing company is the way to go, but when that doesn’t seem to be working out, you have to keep trying something or you give up. And I’m not ready to give up.

Yet.

The Real Reason No One Can Beat the Ipad 2: Everyone Else is a Moron

Believe it or not, this isn’t a rant against the Ipad 2, or even for it. It’s a rant against everyone who keeps trying to “beat” the Ipad with their crappy knock offs. Let me explain.

The Xoom. Okay, this should be the best thing since sliced bread to beat the Ipad. It’s an Android tablet. But what’s the first thing they do? They overprice it. Where they could have sold a gazillion of them, they decided they had to make as much money on each one, so now it’s just a slight alternative, which most people will look at and say, “well, no thanks. An Ipad is still a bit cheaper and a better product.” And it is.

Then there came Samsung. Their Galaxy tab seemed like it would be the thing to really do it. It even advertised at a pretty nice competing price. But what does Samsung do? Rather than just let the thing speak for itself, they do the next worst thing. They speak for it, and pretend it’s speaking for itself. What am I talking about? Samsung decided that they would post a lot of on the street interviews about their tablet, but they’re not really on the street people who are who they claim to be. They’re ALL actors, paid by Samsung to say exactly what Samsung wants you to hear.

Now, everyone is laughing at Samsung, and the Galaxy tab is a joke on itself. Great job, Samsung. And I was actually pulling for you until this crap.

Bah, Samsung!

Updating the Ole’ Website

I’ve been meaning to do it for quite some time. I’ve had my main website look like it was designed by three year olds for the longest time now. The reason was my newer Internet provider (Site5.com) provided a free tool for building a site, and when I left my old provider, I was just lazy that day and went with the standard stuff. Needless to say, it was a massively crappy looking site, and I just kind of lived with it, figuring no one cared anyway. I do most of my work on the blog, so I figured no one would ever notice it, but as I am a professional writer, I kept looking at that really bad site and thinking, man people must think I have no html skills whatsoever.

So, this weekend, I sat down and redesigned the site to be a lot cleaner and got rid of the crappy “extras” that came from the Site 5 builder software. Honestly, none of it was useful, and my point was just making a site that reveals I’m a writer, what I’ve written and how you can get ahold of my log. That’s really all I wanted, and now, that’s all I have.

The site, in case you haven’t figured it out, is littlesarbonn.com, and it’s active now. I’ll probably spiffy it up to be more eye-attractive, but I’ve always been a minimalist when it comes to web design, so I don’t imagine I’ll be doing too much more to it, other than adding needed functionality as time permits.

So there.

Taxation Gurus Just Don’t Seem to Get It

CNN Money ran an article today from Jeanne Sahadi advocating the need to raise taxes “because the looming debt problem is just too big”. Her argument goes on to say that Republicans are misthinking the whole issue because as long as the debt remains large, the country can never go forward.

Well, my response is twofold. First, we need to stop putting taxation into a partisan framework. That never solves anything but makes the issues so tied to other agendas that there’s no way to have a rational conversation about the issue in the first place. By making it partisan, any response of negativity to Sahadi immediately gets lumped into a “he’s a Republican, and therefore he is only limited to Republican talking points.” Whenever the conversation moves to the next level of analysis, the responder can immediately throw it, “oh yeah, but Republicans also believe (fill in the blank, and you realize why no rational debate is then possible).”

Second, and this is really my more important point, at what point did government become so important that it became the elephant we SEE in the room rather than the one hiding in the background? In other words, why is government always the most important factor for the debate? Why isn’t the individual considered more important?

Think about it this way. If we go back to the original foundation theories of government and agree that people came together in a Hobbesian fashion to escape from our evil surroundings, we understand that we then gave up a little bit of our freedom to achieve security. Now, no matter whether you buy Hobbes, Locke or Rousseau, at no point did we ever really give up the original reason for getting together, meaning that we got together because it was mutually beneficial to us, NOT because we were all desiring to create a government. At no point did the foundation of government ever supercede our reason for creating government. In other words, those who create a government are always more important than the government itself, not the other way around. Yet, in every one of these arguments, especially the one put forth by Sahadi, government is the reason we do the things we do, so that we are required to sacrifice at the altar of government, instead of the other way around.

I pay taxes. I’m not rich, but because I am low middle class, I pay money into taxes that really makes an impact on my daily life. The majority of people who pay taxes are like me, lower middle class people who don’t make a lot of money. Any increase in taxes to us hurts big time, yet we’re rarely ever represented in these conversations about taxation and government. Instead, the Republicans represent the interests of the very rich, and the Democrats represent government attempting to fund more money for governmental programs. In a fair world, we’d have another party that actually represented a social class of common people, but we don’t have that in this country. Oh, both sides claim to be that representative, but they never are. They represent their own interests and those interests are never ours.

What it comes down to for the majority of us is a question of how much we value government. I, personally, don’t value government all that much. I see it as a mechanism to keep gangs and drug dealers from killing me on a daily basis. And to be honest, government doesn’t even do that very well. Serious amounts of money are spent on a drug war that fuels this continuous battle between mean streets and the common person, and the common person is rarely seen as the one to which government answers. An example: A few years ago, I was beaten and robbed by gang members who targeted me because of my color. Instead of a serious response to the victim, which you would expect in a case like this, or at least might see on television played by actors who don’t represent real police officers, I ended up in a bizarre situation where two police agencies argued IN FRONT OF ME over which one was responsible for taking the report. Neither one of them wanted the responsibility. Of course, after all was said and done, the culprits were never caught, and I suspect they were never even pursued. Over the next few weeks, before I finally moved across the country to get away from the cesspool that is Hayward, California, I read the blotter reports in the newspapers about how the same individuals were continuing to target citizens in the EXACT SAME AREA EVERY DAY, and even escalating to public buses, convenient stores and train stations. In other words, government didn’t care one bit whatsoever.

Yet, when it comes to taxation, Sahadi believes that if government is starting to fail financially, it is within our requirements to respond immediately and fix it. Sorry, I don’t buy it. Right now, we spend so much money on things that have very little to do with the average American who does pay taxes. Let’s go over a bit of that list.

Wars in Afghanistan, Libya and Iraq: Who benefits from this? Me? I don’t think so. Did I care about freedom in Iraq to begin with? No, not really. I’ve never had contact with anyone from Iraq before. Nor have I had contact with anyone from Afghanistan or Libya. Sure, I buy gas, and some of that comes from some of those places, but if we weren’t fighting a war in these places, we’d still be buying gas from these places regardless. I don’t even suspect it would cost that much more because prices are controlled by OPEC, not tin foil hat dictators.

That pretty much translates to our entire military budget. Yes, it is responsible for protecting America from foreign enemies, but honestly, we’re not actually doing that with our military. We are located in countries that are not ours, fighting for issues that have nothing to do with freedom in the United States. And in order to conduct these wars, we have had presidents (the last two specifically) advocating to suppress our freedoms, which means we’re fighting to lessen our freedoms, which is ironic in its own cynical way. If we were defending America specifically, I’d be happy, but we’re not. We’re pushing agendas of people who are not the lower middle class. And we’re backing up those issues by sending young lower middle class soldiers into wars to support people who rarely serve in the military themselves.

Most governmental agencies that the common person desires are usually handled by the states. My education is handled by the states. The federal government does nothing but institute standards that no one ever achieves. Our federal government has no idea how to educate the youth of America, yet they feel worthy of forcing their standards on the states regardless. I don’t see the value in this. Sure, I can see the value of making sure we don’t teach creationism in school, but nowadays, federal government isn’t even doing that; it’s doing the exact opposite and then fighting with itself over those specific, political standards. Not necessary and not helpful.

Heath care seems like it’s important, but when you threw it into politics, it starts to get useless. Tylor Cowen, in his excellent article, The Great Stagnation, points out that even though the United States spends more money than most countries on health care, we have some of the lowest levels of life-expectancy and our health success rates are dismal at best in comparison to nations that actually spend less of their GDP of health care. Like most governmental issues, we do horrible with our money because we keep believing in American exceptionalism, when we don’t realize that exceptionalism doesn’t always mean better. Part of our problem is that we have a lot of money already in the mix that should be spent better, not a need for more money to be spent on doing the wrong things more often. That last sentence is probably the most significant of this essay but will echo with no one.

In the end, it will come down to partisan drivel politics again where we have people who have a stake in winning an argument over issues that should never be decided by partisan politics. But we don’t seem to care because we’ve gone way beyond caring about what’s important and care more about winning arguments that don’t benefit us even when we do.

As a taxpayer who pays what he believes to be enough taxes, I don’t subscribe to the theory that more money is necessary to fix the problems of bad spending. Unfortunately, the people we have in government are not the best people when it comes to spending wisely; they never have been. Instead, we have the people who are best at convincing people to vote for them because they’re good at making people feel better about themselves, especially when we live in a country of people who should be a lot more critical of their own shortcomings. We’re educating ourselves horribly, we’re grossly overweight, and we let ourselves be ruled by foolish passions over issues that require serious contemplation. But this will fall on deaf ears because we’re a nation of people who likes to hear that we’re great, and when that person comes along who strokes our ego, we’ll vote for him, and we’ll wonder why no one ever does anything about fixing our country. We certainly won’t get the answers from anyone who is paid to tell us what we already keep hearing, but then we’d stop paying them if they didn’t. We’re pretty good at creating vicious circles in this country. Another thing we’re good at, eh?

Best Buy Profit Down 16%; My Theory on Why

The Wall Street Journal reported today that Best Buy‘s net dropped 16% based on sales. I’d link to the story, but if you know anything about the Wall Street Journal, they let you read the first few lines and then want you to sign onto their site. So we’ll just take their word for it and go on from there.

The theory that people are throwing around is that Best Buy is losing market share to Wal Mart and online markets, which everyone knows really means Amazon for the most part. But I have another theory, based on my many years of actually shopping at Best Buy. Before I give my theory, I would like to just say that I have been a loyal shopper at Best Buy for about as many years as Best Buy has been around. I used to practically buy everything from that place. My reason was that it was always a good deal, and it was always good equipment and stuff. Well, something changed over the years. I still shop there, but just not as much, even though I’m a silver member of their rewards program because of the amount of money I spend there on a usual basis. However, while I still shop there, I rarely go there because it’s the best price. Nor do I go there because it has the best stuff. Generally, I go there because it’s the only kid on the block that actually has stuff I can go and put my fingers on before I buy it. That’s still kind of important to me.

What I did want to say is what’s wrong with Best Buy. First off, their prices are no longer the lowest you can find. Online is the best price you can get for most stuff. Wal Mart is not the answer, as it’s like going to Tijuana for Mexican food. Yeah, they have Mexican food there, but honestly, who wants to go to Tijuana when you don’t have to?

The prices at Best Buy have been creeping up a lot over the last few years. And don’t get me started on peripherals. If you need a USB cord, you are probably better off buying one directly from NASA as peripherals at Best Buy are ridiculously priced to compete with property prices  in Dubai. I often dread going to Best Buy to have to buy a component for a larger item, only because I know how expensive it is going to end up being. When the clerk asks me pleasantly, “did you find everything you were looking for?” when you’re paying $70 for a cord that should have cost about $12, you have to suppress an urge to throw the person through a wall. After all, it’s not their fault. They just work for the company that charged you an outrageous amount of money for something you should never have had to pay that much for. Hence, sometimes I get help from https://exprealty.com/us/va/augusta-county/houses/ and listen to what they have to say before buying a property.

The second reason is that the stuff you get is no longer the best stuff for the best price. Yeah, it can sometimes be cheaper than other places, but at some point Best Buy stopped being all about great prices and then became a good price PLUS an extended warranty for even more money. It used to be that when you bought something in the ole’ good ole’ US of A, you were guaranteed a product that lasted forever. Now, it’s guaranteed for a year, somewhat, and then you have to pay if you want it to last longer. The prices aren’t that much better since those days, and with inflation it’s even more expensive. But now you know that whatever you buy is guaranteed to fall apart, so the only thing you can do is expect to buy a replacement soon or to pay extra to have it “guaranteed”. No, the US is not the country of quality it used to be.

So, when we’re trying to figure out why profit is down 16%, perhaps the reason has more to do with the fact that you can get what you want online cheaper, and that what used to be the best buy isn’t really the better buy any longer.

I’m just saying….

Twitter: The Technology Everyone Uses Yet So Many People Hate

Recently, I’ve gotten into the whole Twitter thing. Before that, I was strictly a blog guy who swore he would never really get into Twitter. But a few years back, I opened up a Twitter account because I’ve always been one of those “well, everyone else is doing it, so I should, too” kind of guys. Like most people who join Twitter, I followed a few people, waited for the throngs to follow me, realized no one was going to follow me and then just stopped using it. I figured, like so many other people do, that it obviously doesn’t work because it wasn’t working for me.

Yet, since then, a few nations, including Egypt, collapsed because of the use of Twitter. No matter how I tried to ignore the story, it was HUGE, and the fact that this strange technology was used to bring down a powerful dictator really was hard to pretend it wasn’t this massively large elephant in the corner, practically taking up the whole room. So, recently, I decided I would go back into the technology to see if maybe I might have been missing something.

What I have discovered is that there’s a lot of very interesting information that gets shared on Twitter, but you have to be patient to realize it. If you go into the game with the thought that you’re going to get instant satisfaction or quick results, you don’t understand Twitter. And I didn’t understand it. Now that I’ve started to follow a bunch of people, I’m starting to realize that it’s a pretty interesting way to view the world. Therefore, I’ve decided to give some advice to those of you who may be thinking about getting into it yourself.

1. Follow people you are really interested in knowing more about. This is really important because one of the mistakes I was making was trying to “sell” me and then getting people to start following me. It rarely happens. It actually looks desperate, and who wants to follow someone who is the equivalent of the loser in a bar trying to pick up on anything that walks in? No one does. However, what I did start to discover is that because I’m a writer, and I’m interested in all things writing, I’m going to find a lot of interesting people to follow who actually might have useful information. You also quickly discover who is just there to use it as a marketing tool and who is there to use it as a communication vehicle. Some writing Twitterers I followed, like Publisher’s Weekly, have interesting information they share with their followers. Others, which I won’t name cause this isn’t really a “diss” kind of article, weren’t all that helpful and turned out to be really annoying more than anything else. The hardest thing I found myself having to do was unfollow someone, but sometimes, you need to just because the amount of spam that someone clutters up your channel with can be overwhelming, especially when it’s not helpful.

2. Some people are on Twitter because their egos need to be checked. A lot of celebrity Twitterers are like that, and it’s unfortunate. But it also tells you a little more about them and lets you realize that you’re probably better off avoiding them. One person I started following in the beginning was Felicia Day, who is the creator of the series The Guild. She doesn’t Twit that often, but when she does, it’s usually interesting and worth following. About half of what she has to say is interesting. Mindy Kaling, however, who is the girl who plays the Indian girl on The Office, I thought would be interesting and funny to follow. Personally, she’s not. I found her attempts at humor to be really attempts to try too hard to be cool, and pretty soon I’m probably going to unfollow her. An interesting celebrity I’ve been following has been Wil Wheaton, who is the man who played Wesley Crusher on Star Trek: The Next Generation. I haven’t come to a decision on him so far, as I’m suspecting he’s still looking for validation, as I noticed when some of the senior members of the Star Trek franchise were twittering and left him out, and he actually made a bit of an appeal last night, practically begging for attention. He’s an interesting case because he tends to float between a Felicia Day (interesting to follow) and Mindy Kaling (not worth the time). So the jury’s still out on him. However, it should be pointed out that if you’re hoping to be followed by a celebrity, or even have one actually pay attention to anything you write in response, it rarely happens. I used some of my best funny material in responses to Felicia Day, and I was pretty much ignored, which is probably no different than it would have been had I met her in public. Unfortunately, the lowly among us remain lowly.

3. If your goal is lots of marketing potential, then yes Twitter is a great tool to use, but you’re going to have to put in a lot of work and a lot of time before it ever pays off. If you spam your messages into the channel, people will dump you in a heartbeat, which means you have to use the technology to actually communicate. And like most avenues of communication, if you’re only projecting and not listening, people stop listening to you. Granted, the celebrities still get attention because they’re celebrities, but the average person, like me, is only really going to get attention as long as he has something interesting to say. So if you’re just there to build followers, you’re going to have a hard time unless you can provide something interesting to say. I started off with very few followers, and slowly, I’m building a bit of a following, but I’m not fooling myself into believing I’ve somehow tapped into the Duane-amaniacs. Therefore, I have to make sure that what I have to say is as interesting to me as it is to them, kind of like regular writing is. People avoid spam and really want something interesting to read. Otherwise, why follow you?

4. The social implications of Twitter are huge and have already proven themselves to be excellent. Like Egypt discovered, Twitter gives the average person a voice he or she might never have had before. When people were looking for information about Egypt and the revolution, well, that was an audience just waiting to hear what had to be said. Twitter was perfect for that. What happens to that Twitter audience now is probably even more interesting, but I doubt too many people will study that as researchers always look for that pivotal event, not the continued ramifications of a pivotal event that has run through its play in the media.

5. The complainers and the critics. There was an interesting article today on CNN’s site about the 5 ways Twitter changed how we communicate. What was even more interesting were the comments from the readers. Most of them were from what I like to call the old grandfather who lives in the house that no kid likes to go near, constantly yelling, “damn kids, get off my lawn!” Rather than read the article and be interested in the new technology, the haters showed up and posted responses like Shawn777: “Twitter? I don’t even use that crap” and Guest119 ‘s “200 years from now, provided humanity doesn’t blow itself up with nukes, Twitter will not even be a footnote in tech history.” My personal spin on this is that the majority of the complainers are people who tried it out on a weekend, didn’t get a million followers and then figured it was a dead technology.

6. What is the future of Twitter? Who knows? Certainly not me. I’m pretty late getting on the bandwagon as it is anyway. I do know that somewhere down the line another technology will replace it and be the next “in” thing. I’ll probably be late for that one, too. But right now, Twitter is serving as an interesting way to communicate, and as a writer and a communications professor, it’s hard for me to continue to ignore it.

For the record, if interested, follow me on twitter at DuaneGundrum.